Outstream
The Outstream appears on desktop and mobile below the fold between the article content pages. It only plays or animates when it comes into view and pauses when it is less than 50% in-view.
| Markets Availability | Global excluding UK |
| Device Availability | Desktop |
| Dimensions (w x h) | 640x360 |
| Accepted Ad Formats | MP4 3rd party VAST 2.0/3.0 Tag VPAID JS 1.0 Vpaid 2.0: Only for measurement only. No interactive ads 3rd party vendor must be on BBC's approved vendor list |
| HTML5 | |
| Initial file load Max File Size: | Up to 15 sec video: 1.1 MB Up to 30sec video: 2.2 MB |
| Secondary (Polite) File Download Max Size: | N/A |
| BBC approved third party vendor list | Approved 3rd party Vendor List |
| Third Party Ad Serving Creatives | N/A |
| Third Party tracking | 3rd Party Impressions Tracking Allowed 3rd Party Click Tracking Allowed |
| Third Party Vendor requirements | N/A |
| Execution Guideline | Ensure landing page are mobile optimized for Mobile Web placements Video Only that is not followed by any content Can run in multi-slot on article pages [NOT top slot] Cannot run in EU or California Brand Safety & Contextual targeting available Can apply Viewability Upon Request |
| Animation/Looping Guidelines | N/A |
| Banner Expansion Guidelines | N/A |
| Video Execution Guidelines | Teads: Close button, Learn more button and Audio button are added automatically by default regardless of creative supplied Video Duration: 30 sec max AVC: Yes (Baseline: Level 3.0) Aspect ratio: 16:9 only Resolution: 640x360 Video bitrate: Up to 512kbps Video Codec: H.264 Frame rate: 25 FPS (PAL) recommended Audio Sample Size: 16 bit (48 kHz) Audio bitrate: 96 kbps Audio format: HE-AAC Audio level range: -3 dBfs to -1 dBfs Audio Channel: 2 channel stereo mix Protocol: HTTP Progressive download |
| Max Video Duration | 30sec max |
| Audio Guidelines | Sound must be on mute / Sound must be user click initiated. Audio buttons will be added automatically |
| Ad Submission Deadline | 5 Working Days |
| Ad Policies and Technical Specifications | BBC Ad Policies and Technical Specs |
| Specs Updated | 8-Mar-2024 |
| Markets Availability | Global excluding UK |
| Device Availability | Mobile Web |
| Dimensions (w x h) | 640x360 |
| Accepted Ad Formats | MP4 3rd party VAST 2.0/3.0 Tag VPAID JS 1.0 Vpaid 2.0: Only for measurement only. No interactive ads 3rd party vendor must be on BBC's approved vendor list |
| HTML5 | |
| Initial file load Max File Size: | VPAID JS 1.0 |
| Secondary (Polite) File Download Max Size: | Vpaid 2.0: Only for measurement only. No interactive ads |
| BBC approved third party vendor list | Approved 3rd party Vendor List |
| Third Party Ad Serving Creatives | 3rd party VAST 2.0/3.0 Tag |
| Third Party tracking | 3rd Party Impressions Tracking Allowed 3rd Party Click Tracking Allowed |
| Third Party Vendor requirements | Ensure landing page are mobile optimized for Mobile Web placements Video Only that is not followed by any content Can run in multi-slot on article pages [NOT top slot] Cannot run in EU or California Brand Safety & Contextual targeting available Can apply Viewability Upon Request |
| Execution Guideline | Ensure landing page are mobile optimized for Mobile Web placements Video Only that is not followed by any content Can run in multi-slot on article pages [NOT top slot] Cannot run in EU or California Brand Safety & Contextual targeting available Can apply Viewability Upon Request |
| Animation/Looping Guidelines | N/A |
| Banner Expansion Guidelines | N/A |
| Video Execution Guidelines | Teads: Close button, Learn more button and Audio button are added automatically by default regardless of creative supplied Video Duration: 30 sec max AVC: Yes (Baseline: Level 3.0) Aspect ratio: 16:9 only Resolution: 640x360 Video bitrate: Up to 512kbps Video Codec: H.264 Frame rate: 25 FPS (PAL) recommended Audio Sample Size: 16 bit (48 kHz) Audio bitrate: 96 kbps Audio format: HE-AAC Audio level range: -3 dBfs to -1 dBfs Audio Channel: 2 channel stereo mix Protocol: HTTP Progressive download |
| Max Video Duration | 30sec max |
| Max File Size | Up to 15 sec video: 1.1 MB Up to 30sec video: 2.2 MB |
| Audio Guidelines | Sound must be on mute / Sound must be user click initiated. Audio buttons will be added automatically |
| Ad Submission Deadline | 5 Working Days |
| Ad Policies and Technical Specifications | BBC Ad Policies and Technical Specs |
| Specs Updated | 12-Mar-2024 |