User talk:Seraphimblade: Difference between revisions

Archives
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16

• Post all new sections under a new header at the bottom of this page, not at random. If you make it clear you ignored these instructions by placing it elsewhere, I am likely to ignore your request in turn.

• If you leave me a message here, I will respond to it here, as fragmented discussions are confusing. I may or may not leave you a notice that I've responded on your talk page. If you specifically request that I do (or do not) give you such a notice when I respond, I'll honor that request. If I contact you on your talk page, I will watchlist it so that I can respond there. If you'd like to leave me a notice when you respond (a ping will also suffice), it would be appreciated, and you'll probably receive a faster followup.
• If you are an admin here to ask me about someone I blocked for vandalism or spamming/advertising, they've agreed to stop it, and you believe they intend to edit productively, go ahead and unblock them. If you still want my opinion please feel free to ask, but there's no obligation. For more complex cases I would appreciate a heads-up, but please go ahead with your best judgment if I don't seem to be online. I would appreciate it if you'd let me know after you do.
• If you email me a question or request, and do not indicate why the matter is sensitive and must be handled privately (and such is not immediately obvious), I may ignore it or respond on your talk page rather than by return email. Talk pages are open to other editors to read, and so are the preferred method of communication for matters involving Wikipedia. If the matter you are speaking to me about is Wikipedia-related and would not violate anyone's privacy by being posted publicly, please use my talk page instead of email. This does not, of course, apply to editors who are blocked from editing, though I still may respond on your talk page rather than by return email. Also, if you are contacting me for a matter related to the Arbitration Committee, please specifically indicate this in your email. All correspondence of this nature will be treated as confidential, though I am likely to forward it to the Committee as a whole, or any appropriate subcommittee, for consideration.
• If you are here to ask a question regarding deletion of any kind, please read this before asking, and ask only if you need further clarification or still disagree after reading. If you ask a question answered there, I'll just refer you to it anyway.
• While I will generally leave any personal attacks or uncivil comments you may make about me here, that does not mean that I find them acceptable, nor that I will not seek action against attacks that are severe or persistent.
• I reserve the right to remove, revert, or immediately archive any material on this page, but will do so only in extreme circumstances, generally that of personal attacks or outing attempts against others. I will only revision delete material on this page in accordance with the revision deletion policy, and will clearly denote the reason why.

Over the last decade, Burberry was struggling with its performance. In 2006, CEO Adriana Ahrendts decided to reinvent the brand. She announced the Burberry would aim to be the first fully luxury digital company and built a social enterprise.

Marketing Campaign

In 2009, Burberry launched a campaign on social media platforms ( Facebook, Instagram, Twitter)– The Art of Trench. Users were encouraged to upload the photos of themselves in Burberry’s trench coat. Participants were given ‘15 minutes of fame’as models on the website and allow other customers to admire them. This campaign made participants feel a sense of ownership and engagement with the brand. The campaign received significant coverage on online social media platforms. Burberry’s Facebook fans increased more than one million. The site achieved 7.5 million views from over 150 countries in the first year. According to metrics, qualities, quantitative, this campaign was successful. The success of Art of Trench made Burberry focus on the digital strategy. In 2013, Burberry had moved 60% of its marketing budget to digital. ^[1]

In 2014, Burberry and Google launched a new campaign—Kisses. This campaign allowed users to send their ‘kisses’ to anywhere in the world via phone or laptop camera. By creating a personalized experience for everyone who engaged in this activity. Audiences do not think of it as a traditional advertisement. During the campaign, there were 253,000 search results for “Burberry Kisses” on Google.com. Kisses were sent from 13,000 cities, and a total of 109 million miles were traveled within ten days.^[2]

Social Media Marketing

Social media marketing is a crucial marketing element to help marketers achieve market growth. Social media platform is an effective method to increase brand awareness because business will be engaged with a board range of audiences. It will also help marketers to reach audiences outside of the loyal customer circle by achieving more inbound traffic. Social media followers are not loyal customers but an aspirational fan base. Social media acts as an amplifier to deliver the brand message, highlight the exciting senses at the background and the story a brand wants to communicate to audiences.^[3]

Over the years their social channels have become the core component of this digital strategy, with Facebook, Twitter, and Instagram forming their main points of focus. Facebook Insights can allow marketers to see the performance of each post. Total likes on your Page, the total number of users they have reached, the total number of users who engaged with Burberry’s Page. ^[4] Facebook is Burberry’s most popular account, with over 17 million likes and 15.6 million followers. ^[5]Burberry posts every 2-3 days. The content of Facebook is the highlights of its key features. Burberry posts images and videos to promote new product lines. Each post enjoys thousand likes and views. The specific functions are utilized by Burberry. New lines are launched with Facebook’s album’s worth of image. Live streams are available for London fashion week runway.

Instagram: Burberry has 10.5 million followers with more than 10k likes for each post. ^[6]The content includes videos, mix images. The post is updated every day. Instagram Story enable Burberry to post some latest and trendy videos, photos with the hashtag.

Twitter: Burberry is active on twitter as well. It has 8.09 million twitter followers. ^[7]

Youtube: Burberry also has YouTube channel where marketing campaigns, video adverts, behind the scene films, catwalk shows are published on the site. It has 3000,000 subscribers. ^[8]

|}

News, reports and features from the English Wikipedia's weekly journal about Wikipedia and Wikimedia

• From the editors: Getting serious about humor
• News and notes: Blackouts fail to stop EU Copyright Directive
• In the media: Women's history month
• Discussion report: Portal debates continue, Prespa agreement aftermath, WMF seeks a rebranding
• Featured content: Out of this world
• Arbitration report: The Tides of March at ARBCOM
• Traffic report: Exultations and tribulations
• Technology report: New section suggestions and sitewide styles
• News from the WMF: The WMF's take on the new EU Copyright Directive
• Recent research: Barnstar-like awards increase new editor retention
• From the archives: Esperanza organization disbanded after deletion discussion
• Humour: The Epistolary of Arthur 37
• Op-Ed: Pro and Con: Has gun violence been improperly excluded from gun articles?
• In focus: The Wikipedia SourceWatch
• Special report: Wiki Loves (50 Years of) Pride
• Community view: Wikipedia's response to the New Zealand mosque shootings

Read this Signpost in full · Single-page · Unsubscribe · Global message delivery 15:41, 31 March 2019 (UTC)

Its difficult to be so many things, I was writing about myself but as a Society that I run, Im a Pc Analyst, Im a Journalist, Im a President of an Animal Society, Im also a Broker and a student of Law and Economics, I did not mention any of this on my page. So I was not Advertising myself. So does this mean Im not aloud to be here? I thought I was supposed to reference my name as the president of the society and Systems Administrator of the same. I did of course carelessly type. Anyway I epilogize for any inconvenience, Have a good one. — Preceding unsigned comment added by Fotios Evangelopoulos (talk • contribs) 18:41, 1 April 2019 (UTC)[reply]

Based on what did you make this edit? Debresser (talk) 21:26, 1 April 2019 (UTC)[reply]

An AE request. It would be in the archives around that time. Seraphimblade ^{Talk to me} 14:00, 2 April 2019 (UTC)[reply]

That would be this one. Thank you for the reference. Debresser (talk) 18:52, 2 April 2019 (UTC)[reply]

News and updates for administrators from the past month (March 2019).

Administrator changes Reaper Eternal • ThaddeusB Bogdangiusca • Christopher Parham • Necrothesp • Schneelocke • Siroxo • Sarah Mentifisto → Lofty abyss Interface administrator changes Mr. Stradivarius

Bureaucrat changes DeltaQuad Kingturtle

Technical news

• In Special:Preferences under "Appearance" → "Advanced options", there is now an option to show a confirmation prompt when clicking on a rollback link.
• The Wikimedia Foundation's Community health initiative plans to design and build a new user reporting system to make it easier for people experiencing harassment and other forms of abuse to provide accurate information to the appropriate channel for action to be taken. Please see meta:Community health initiative/User reporting system consultation 2019 to provide your input on this idea.

Arbitration

• The Arbitration Committee clarified that the General 1RR prohibition for Palestine-Israel articles may only be enforced on pages with the {{ARBPIA 1RR editnotice}} edit notice.

Miscellaneous

• Two more administrator accounts were compromised. Evidence has shown that these attacks, like previous incidents, were due to reusing a password that was used on another website that suffered a data breach. If you have ever used your current password on any other website, you should change it immediately. All admins are strongly encouraged to enable two-factor authentication, please consider doing so. Please always practice appropriate account security by ensuring your password is secure and unique to Wikimedia.
• As a reminder, according to WP:NOQUORUM, administrators looking to close or relist an AfD should evaluate a nomination that has received few or no comments as if it were a proposed deletion (PROD) prior to determining whether it should be relisted.

FYI. I filed this appeal of an administrative action you took at WP:AE against me. --David Tornheim (talk) 09:40, 11 April 2019 (UTC)[reply]