Niko Partners is celebrating its 22nd anniversary of providing high integrity data, insights and analysis as local experts with global expertise. In 2024, Niko Partners continues to cover five regions: China (Mainland China), East Asia (Japan and Korea), Southeast Asia (Indonesia, Malaysia, the Philippines, Thailand, Vietnam and Singapore), South Asia (India) and MENA (Saudi Arabia, United [...]
Last week the entire senior analyst team at Niko Partners gathered at Tencent America headquarters in Palo Alto, California in front of a roomful of gaming professionals to discuss their latest research and insights focused on the Asian, Middle East, and Northern Africa video games markets. At the event, Niko Partners provided additional context and detail [...]
Tencent and Niko invite you to join us at the Tencent America offices in Palo Alto for a deep dive into the Asian and MENA video game markets. For the first time, the Niko Partners senior team will be gathered in one place to discuss and answer questions about their latest research, providing additional context and [...]
The Indian government requested Apple and Google to remove Battlegrounds Mobile India (BGMI) from their app stores on July 28th, one year after it launched in the country. Our research shows that the popular battle royale game, published by South Korean firm Krafton, is no longer available for download. The request comes in the wake of [...]
“We all have been locked up in our homes for a year. Even if there is no lockdown in the city, most of us prefer staying at home because the pandemic is not over yet, and it’s still risky. I guess gaming is good way to make yourself feel positive in these tough times.” - 35 [...]
Reliance Jio has brought about a major digital transformation in India, including in the gaming and esports scene. The Indian telecommunication company launched in 2007 as Infotel Broadband Services Limited (IBSL). Reliance Industries bought a 95% stake in the company in 2010 and renamed it Reliance Jio Infocomm Ltd in 2013, popularly known as either Reliance [...]
India has banned 177 Chinese mobile apps since June, including key games such as PUBG Mobile, Mobile Legends and Rise of Kingdoms. India’s Ministry of Electronics and Information Technology banned 118 Chinese mobile applications on September 2nd, in addition to the 59 apps that were banned at the end of June. The move comes after rising [...]
The COVID-19 pandemic and the subsequent country-wide lockdown have affected many facets of the Indian society, including the gaming industry. This article discusses how the pandemic that swept through India has led to both positive and negative outcomes to the gaming industry. Overview of the effect of COVID-19 in general on the Indian economy and society [...]
In the same week that India hinders Chinese FDI, Facebook signs a massive deal with India tech behemoth RelianceJio Indian foreign direct investment policies (FDI) have changed since Prime Minister Narendra Modi was elected to his second term of office in May 2019, having initially been elected as PM in 2014. Under Mr. Modi, India had [...]
