UAE

Exploring the Gaming Events Landscape in MENA: Insights from Recent Industry Events

The Evolving Gaming Landscape in MENA Games markets in all 3 MENA countries Niko tracks, Egypt, Saudi Arabia, and UAE, grew in 2023. The MENA-3 video games market is set to grow at a rate of 8.2% in 2024, with revenue of $2.1 billion, and is forecasted to reach $2.9 billion in 2028, growing at a [...]

2024-06-27T22:30:55-07:00June 12th, 2024|Categories: Egypt, Esports, Events, MENA, Saudi Arabia, UAE|Tags: , , , , , , , , |

MENA – One Very Hot Video Games Market

The MENA region is booming for gaming and esports according to Niko Partners’ ongoing tracking of the Asia & MENA games industry. As a result, event organizers and government agencies have initiated many conferences, exhibitions, and esports events in MENA countries. Niko Partners analysts have attended key events this year to present our research, engage with [...]

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