On February 14, Indonesia held its general election, the biggest single-day election of any democracies in the world, with the electorate voting for both presidential and legislative candidates. Both official and unofficial counts show the Chairman of Gerindra Party, Prabowo Subianto significantly leading the other candidates in the presidential race, he is expected to be Indonesia’s [...]
Last week the entire senior analyst team at Niko Partners gathered at Tencent America headquarters in Palo Alto, California in front of a roomful of gaming professionals to discuss their latest research and insights focused on the Asian, Middle East, and Northern Africa video games markets. At the event, Niko Partners provided additional context and detail [...]
When foreign game companies decide on localizing languages in games to be published in Asia, the list of languages considered is typically limited to Chinese, Japanese, and Korean due to the massive game revenue of the markets using those languages. This could cause issues as not all gamers in the region are proficient in either English [...]
