Pomegranate Media

Discover how understanding user motivations can transform your digital products. Our latest piece explores the Fogg Behaviour Model's three key dimensions: pleasure/pain, hope/fear, and social acceptance/rejection. Learn practical methods to identify and align user goals with your UX design for maximum engagement. 👉 Dive in now and see how you can elevate your user experience: https://hubs.li/Q02FPCVr0

🤖 vs. 👥 Philipp Streicher, our Lead AI Engineer, takes on: "AI Can Replace My Entire Sales and Customer Service Teams". It's a claim we're hearing more and more, but is it true? Take a read and let us know what you think! How are you using AI in your business? Dive in now and join the conversation! 🚀✨

A new AI tool is set to transform the video and podcast production landscape. 🎥🎙️ The recently unveiled Voiceover Studio by Elevenlabs offers creators a streamlined way to add multiple generated voiceovers and sound effects to their content. Key features of this AI-driven platform include: 👥 Single workflow for multiple speakers 🎧 Integrated sound effect library 📹 Video upload capability ⏱️ Precise timing control This integrated approach aims to simplify what has traditionally been a complex, multi-step process. 🚀 https://hubs.li/Q02DGzFK0

Understanding user behaviour is essential in creating impactful digital experiences. The Fogg Behaviour Model (FBM), developed by Dr. B.J. Fogg from Stanford, provides a powerful framework for designers. Here’s a quick overview: 🧠 Behaviour (B): Any user action within a product (e.g., clicking a button, making a purchase). 🔋 Motivation (M): The internal drive to act, influenced by pleasure/pain, hope/fear, and social acceptance/rejection. 🔧 Ability (A): Ease of performing the desired behavior. Simplifying tasks is crucial. 🔔 Trigger (T): Cues that prompt action at the right moment, such as notifications or prompts. By focusing on Motivation, Ability, and Triggers, we can craft experiences that meet user needs and drive meaningful interactions. 🌟 Learn the basics of Fogg's behavioural model here👉https://hubs.li/Q02FmScG0

Last week, our very own Duncan T. was invited to join the ‘Digital Transformation Roadmap for 2024 and beyond’ panel at Digital Marketing World Forum #DMWF alongside Deepankar Biswas, CEO at ClearTrust, Miranda Glover, CMO at UNRVLD and moderated by John Lyons, Fractional CMO & Coach. We’re grateful for the chance to be part of such a pivotal event. We connected with some really passionate industry leaders and visionary businesses, focusing on three key areas: 💡 Personalisation of customer experience at scale ⚙️ AI and Automation to streamline marketing activity 📈 Data and Metrics for building robust strategies It's clear there's a strong drive in the market at the moment for in-person events and self-development. Thank you to all involved, let’s keep pushing the boundaries of what's possible in digital experiences!🚀

🤖✨ AI is transforming customer service, but it’s human oversight that keeps it sharp and effective. Regular updates and expert intervention ensure AI stays smart, relevant, and reliable.✨🤖 🔍 Discover why ongoing maintenance and human expertise are essential for top-notch AI performance. Learn how the perfect blend of AI and human touch can skyrocket your customer satisfaction! 👉https://hubs.li/Q02CZc7T0 #AI #CustomerExperience #Innovation #HumanTouch #CustomerSatisfaction #AIReadyorNot #DigitalMarketing

Understanding user behaviour is essential in creating impactful digital experiences. The Fogg Behaviour Model (FBM), developed by Dr. B.J. Fogg from Stanford, provides a powerful framework for designers when key principles are applied to UX. Here’s a quick overview: 🧠 Behaviour (B): Any user action within a product (e.g., clicking a button, making a purchase). 🔋 Motivation (M): The internal drive to act, influenced by pleasure/pain, hope/fear, and social acceptance/rejection. 🔧 Ability (A): Ease of performing the desired behaviour. Simplifying tasks is crucial. 🔔 Trigger (T): Cues that prompt action at the right moment, such as notifications or prompts. By focusing on Motivation, Ability, and Triggers, we can craft experiences that meet user needs and drive meaningful interactions. 🌟 Learn more about Fogg's behavioural model and it's application to UX here👉https://hubs.li/Q02CZ8MB0

Good morning, early birds! 🌅 Time to shake off the sleepiness and embrace the day ahead! Who's ready to crush it (with a side of caffeine, of course)? ☕ ️ #OfficeLife #ExperienceDesign

Check out these 5 AI tools making waves this month: 📌 Save this post for later ------------------------------------- Claude 3.5 Sonnet: Anthropic's latest model sets a new standard in AI intelligence, surpassing competitors in the industry. https://hubs.li/Q02D5DPV0 Deepshot 2.0: This HD, AI-powered software enhances content creation with advanced lip-syncing capabilities. https://hubs.li/Q02D5Nz-0 Formshare: Create interactive, code-free AI forms easily with this innovative platform. https://hubs.li/Q02D5FG40 Kerlig: An AI writing assistant tailored for macOS devices, designed to enhance your writing experience. https://hubs.li/Q02D5Ntl0 Second V2: Streamline codebase maintenance with automated solutions for migrations and upgrades. https://hubs.li/Q02D5Flv0 Let us know what you think!

Meet Our Rockstar of the Month 🎸 We’re thrilled to shine the spotlight on Sruthi Swaminathan, nominated by the Pome team for rocking it this month! Her exceptional teamwork, approachability, and meticulous nature have truly stood out. 🚀 Whether it’s her dedication to setting new standards or improving workflows, Sruthi consistently brings her A-game. She’s always positive, dependable, and a true pleasure to work with.