Glossy

Apply to attend the Glossy x Kevyn Aucoin Beauty Leaders Panel & Breakfast in NYC on July 10, where Glossy's editor-in-chief Jill Manoff will lead a panel discussion about the ongoing influence of makeup artists and artist-led beauty brands. https://buff.ly/3W3UTlI

Previously on the Glossy Podcast, Shannon Savage and Laura Low Ah Kee discussed how their long careers at lululemon led to the launch of their now 6-year-old premium active swimwear brand, Left On Friday. Savage and Low Ah Kee originally bootstrapped the business, which has remained on a growth trajectory and is profitable. And they’re hopeful that their marketing plans for 2024 will fuel even greater brand growth. For starters, Left On Friday will have a strong presence at the Summer Olympics as the outfitter of the Team Canada Beach Volleyball team.

For its part, JSHealth Vitamins is opting to up its investments in its Amazon storefront, its influencer marketing strategy and its sponsorships of key cultural events, including Coachella, to deepen its relationship with the U.S. community. #amazon #influencermarketing Read more at the link the comments 👇

As the U.S. #supplements market continues to boom, 6-year-old wellness brand JSHealth Vitamins is investing to increase its presence in the category. With products ranging from $10-$325, Australia-based JSHealth Vitamins has sold over 7 million units globally, and in 2023, it saw an 84% year-over-year increase in subscribing customers receiving monthly shipments of its products. #vitamins In this piece by Tatiana Pile, we speak to Jessica Sepel.

The scalp’s big moment is showing no signs of fizzling. “The #scalpcare category has been hot for several years, and the fact that it remains hot is very telling,” Larissa Jensen, svp and global beauty industry advisor at market research firm Circana told Glossy. “There is still a lot of growth opportunity for this particular area of the market [which will last] for several years to come.” Circana found that during the 12-month period ending in May 2024, sales of prestige scalp-care products grew by 36%, which outpaced the overall prestige hair category, which only grew by 9%. This compounds with the previous year, which saw 42% growth in the scalp category versus 15% across prestige hair care as a whole. In this piece by Lexy Lebsack, we also speak to Carson Kitzmiller of Mintel, Yarden Horwitz of SPATE, Jen Nichols Armstrong, and Stuart Millar of Hårklinikken.

Join this virtual event on July 16 at 1 p.m. ET to learn how brand marketers use generative AI and what tools save time. Sponsored by Contentful.

Just a few years ago, no one outside of the worlds of advertising and marketing knew of the Cannes Lions International Festival of Creativity. Now, the advertising and marketing-focused event is the place to be for the top creators across beauty, fashion, lifestyle and beyond. An increasing number of brands have recognized the opportunity to make influencers’ networking dreams come true while also leveraging their platforms. As a result, they’re now flying out these digital natives and sponsoring the panels where they’re being invited to speak. #canneslions #canneslions2024 #influencers In this piece by Sara Spruch-Feiner, we speak to Soyoung Kang, Nate Jones, and Robyn DelMonte.

Two mass fashion giants, H&M and Nike, reported lowered earnings last week thanks to increased competition from newer upstarts. Both companies are titans in their field, Nike in #sportswear and H&M in affordable fast fashion. But both are also now challenged by newer entrants into their respective markets.

Since launching on TikTok Shop in August 2023, 3-year-old #haircare brand Wavytalk has become a consumer favorite on the platform, amassing millions of views. On Monday, it expanded its assortment with the introduction of the Pro Collection. The new collection is the brand’s take on professional-grade styling tools. The first product released, the Pro Fast Drying Hair Dryer, retails for $150-$190 and is available on #Amazon and #TikTokShop. At least three more products will roll out later this year, Wavytalk’s team shared. Story by Tatiana Pile