Community And Content Manager

Oliver Charles is looking for a proactive, experienced, and detail-oriented Community And Content Manager to join our team. If you have experience engaging with communities, creating compelling content, and driving brand growth, we would love to hear from you.

About Oliver Charles

Whether you're juggling big life decisions, powering through Zoom calls, exploring the mountains, or going out to dinner, your Oliver Charles sweater will always be there for you. The sweater is the most versatile item in your closet, letting you quickly and elegantly shift between work and life, which is increasingly important as we blur the lines between the two.

We make Oliver Charles sweaters from the soft down wool of high-elevation yak, called khullu, and a seaweed-based fiber called SeaCell. Our sweaters are 3D-knit in Brooklyn on advanced machines that "print" with 0 seams and 0 waste. Khullu has world-renowned temperature regulating and odor-resistance properties, making it ideal for outfit repeaters. SeaCell is the most sustainable material on Earth. It's lush as silk, soft as Pima cotton, strong as polyester, and 50% more breathable than linen, making it ideal for sensitive skin and hot summer months. Since 2020, we've helped 1000s customers replace fast fashion with a single sweater for all of life.

Duties and Responsibilities

Community Management:

• Manage all aspects of customer communication, including email, returns, exchanges, direct messages, and advertisement/social media comments.
• Maintain a friendly, knowledgeable, and helpful tone across all communications.

Content Management:

• Create and manage content for social media and advertisements.
• Conduct creative research and write engaging hooks/video scripts.
• Edit videos and photos in formats like 9:16 and 1:1, highlighting our materials, manufacturing, and brand.
• Utilize editing tools to produce engaging content that converts viewers into customers.
• Develop and execute successful video campaigns and grow social media followings.
• Pitch and produce new ideas/formats that, based on your research, will perform.

Blog Management:

• Conduct SEO research and write blog posts that improve our SEO ranking and drive organic traffic.
• Oversee our blog writer community, meaning that you will work in Airtable, Facebook, and email to review applications, request/review outlines from writers, gather contracts, follow up with late submissions, migrate blogs to our PageFly/Shopify website, and create a marketing email campaign for each blog.
• Review, edit, and publish SEO-optimized content while managing the end-to-end process from drafting to marketing campaigns.

Field Tester Management:

• Oversee the product testing community, including reviewing applications, moderating interactions in the product testing Facebook group, following up with late submissions, and tracking their completion of testing requirements.

Order Attribution:

• Determine the source of each order using tools like Shopify, Klaviyo, and Gmail.
• Utilize attribution data to improve advertising strategies and campaign success.

Data Management:

• Collect and log performance data from sources including Shopify, Klaviyo, Google Analytics, Google Seach Console, Ahrefs, and Typeform.
• Maintain impeccable accuracy in data management to support business decision-making.

Marketing Research:

• Build lists and draft cold email campaigns for ongoing research targeting press, product reviewers, high-domain ranking relevant blogs, influencers, affiliates, and content creators to build backlinks and drive traffic.

Qualifications:

• 5 years of experience working remotely for a US-based business, preferably in Ecommerce where customer service was part of your role.
• Excellent English written communication skills are required.
• High-level copywriting skills to create irresistible copy that turns readers into customers.
• Proven experience in social media management and community engagement.
• Proven experience building successful video campaigns and social media followings. 
• Strong skills in video/photo editing and content creation tools like CapCut, Canva, and Figma/Photoshop.
• Familiarity with the basics of HTML and CSS.
• Strong understanding of SEO, web analytics, web editing, and digital marketing strategies.
• Proficient in using platforms like Shopify, Klaviyo, Airtable, Google Suite, Asana, and Google Analytics.
• Flawless attention to detail and a strong understanding of attribution.
• Critical thinker with strong comprehension, problem-solving skills, research proficiencies, and acute attention to detail.
• Ability to work independently and proactively bring new ideas to the table.
• Ability to work under pressure, adapt to unforeseen circumstances, and manage multiple projects simultaneously while establishing priorities
• A creative mind with a strong desire to learn