Ai Media Group reposted this
Want your paid ads to perform? Content is key. You can have the best funnel strategy with your targeting and budget nailed down, but without solid creative and copy, you won't be able to catch consumers' ever-fleeting attention. The first step to good content is brand guidelines. (You'd be surprised by how many companies don't have any) A cohesive tone, style, and visual elements across organic and paid tactics helps build brand recognition. It also helps your marketing agency create ads and content that align with what you're looking for. Want to learn more about how to create a stellar content marketing strategy? Read my latest blog post for Ai Media Group here:
