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🌱 Embrace the Shift towards Health & Wellness in FMCG with NIQ Brandbank's Latest Report! 📈 As the FMCG landscape witnesses a surge in health consciousness among consumers, it's crucial for industry players to stay ahead of the curve. National Nutrition Month® serves as a timely reminder to reevaluate our role in promoting healthier choices. Beyond just a month-long campaign, it's about making healthy eating a priority year-round. Savvy brands and retailers are already adapting, catering to diverse health needs like boosting protein or minimizing ultra-processed foods. Our new report delves into this cultural shift and its implications for FMCG brands and retailers. Discover actionable insights to align your strategies with evolving consumer preferences. 📥 Download your copy today and embark on the journey towards healthier, more transparent shopper experiences. #HealthAndWellness #FMCG #NationalNutritionMonth

🌿 Navigating the Future of Food: A Dialogue on Health and Wellness Trends 🌿 The food industry is constantly evolving, with a palpable shift towards health and wellness. We live in an era where food is not just about satiating hunger but promoting holistic well-being. Here are a few thought-provoking questions: Personalized Nutrition: The idea of personalized nutrition is amazing, but the execution seems difficult. We all would love a food regimen that is designed specifically for my metabolism, body-type, DNA, or . . . you fill in the blank. But how do CPG companies effectively and efficiently deliver on that promise? Is it more about “choice” and “variety” versus personalization? As consumers gravitate towards personalized dietary plans, how do you envision the role of technology in crafting individualized food products? Could this be the key to combating lifestyle-related health issues? Mental Wellness Products: Cognitive health and mindfulness continues to be an aspiring trait with consumers. With the burgeoning interest in products that enhance mental well-being, what kind of innovations do you anticipate in the food sector? How can brands create offerings that are both nutritious and supportive of mental health? Functional Foods: Functional foods are foods that have a potentially positive effect on health beyond basic nutrition. These foods contain bioactive compounds that provide benefits beyond their nutritional value, helping to promote optimal health and reduce the risk of disease. What opportunities and challenges do you foresee for brands in this space? How can we ensure that these products are accessible and beneficial to a broader section of society? I'm eager to hear your insights and predictions. Share your thoughts in the comments below, and let's pave the way for a healthier future together! Also, let me know if you are attending Expo East later this week in Philadelphia. I will be there and would love to connect! #FoodIndustryTrends #HealthAndWellness #FutureOfFood #SustainablePractices #ExpoEast

The food industry is taking note of the undeniable connection between food and health. Excitingly, they're now working to strategically leverage that connection. Check out this report for insights into how grocers, retailers, and suppliers are implementing health and wellness initiatives. #nutritionstrategy #foodindustry #foodasmedicine #businessstrategy #foodandbeverage #foodismedicine https://lnkd.in/eTuwv4Qp

Personalised food empowers healthier choices based on individual needs, impacting both health and the planet. The industry is growing rapidly, fueled by scientific developments, technological advances, and consumer focus on health and wellness. Learn more here: https://bit.ly/3QrfRIO #PersonalisedFood #PersonalFoodIndustry #Growth #Innovation

Want to make your oatmeal health: here are some tips

As the conversation around wellness evolves, the concept of "food as medicine" is gaining significant traction. But what does this mean for food and beverage brands? Should they integrate this movement into their nutrition strategies? 🤔 The short answer is YES, and here’s why: 🌍 Consumer Demand: Today’s consumers are more informed and health-conscious than ever. They seek products that not only nourish but also support overall well-being. By aligning with the food as medicine ethos, brands can meet this demand and build deeper connections with their guests. 💡 Innovation Opportunities: The food as medicine movement encourages innovation in product development. Imagine a world where functional ingredients and nutrient-rich foods are not only available but also delicious and convenient. This opens up exciting opportunities for brands to differentiate themselves in a competitive market. 🤝 Strategic Partnerships: Embracing this movement can lead to valuable partnerships with healthcare providers, wellness experts, and even tech companies. These collaborations can enhance credibility and expand market reach. 🌱 Social Impact: It’s not just about profit; it’s about making a positive impact. Food as medicine initiatives can help address critical issues like chronic disease and food insecurity, aligning your brand with a purpose-driven mission that resonates with today’s values-driven consumers. 📈 Business Growth: By prioritizing health and wellness, brands can tap into new revenue streams and drive long-term growth. The global wellness market is booming, and there’s a growing appetite for products that support a healthier lifestyle. Integrating food as medicine into your nutrition strategy is not just a trend; it’s a strategic imperative for forward-thinking food and beverage brands. Now's the time. 💪 #NutritionStrategy #FoodAsMedicine #Wellness #FoodIndustry #Innovation #HealthAndWellness #StrategicPartnerships #RestaurantLeadership #CPG #QSR

Building trust and credibility with Private Brands: "As well as leveraging the latest food, health and diet trend data to inform private-brand strategy, enlisting registered dietitian nutritionists (RDNs) adds credibility and builds trust with shoppers. RDNs can help design evidence-based consumer health promotion strategies that use new technology to influence shoppers along the path to purchase. 

🌿You may or may not have noticed but the strict keto days are fading, and ethical considerations are taking a back seat. Globally, the environmental buzz is quieter, making room for more flexitarians. Brands, take note: To appeal to a broader audience, highlight benefits like nutrition, not just sustainability. While some still follow these diets, it's crucial to recognize these shifting preferences!🌍 What do you think about this? Share with us in the comments!💬 #MyWellSelf #FlexitarianRise #DietTrends #SustainableEating #NutritionMatters #Wellnesstrends #Communities #Businesses #Healthtech #wellness #healthandwellnessawareness #healthyhabits #wellnessjourney #selfcare #healthylifestyle #holistichealth # wellnesscanada

Learn what's behind the gut health trend, top-selling products in the category, tips for making the most of the trend, and more in Sally-Jayne Wright's latest deep dive for Trend Watch. Read more: https://lnkd.in/efj3ZgEc #guthealth #healthfood #foodtrends #healthyeating

There has been an ongoing shift in how consumers of today perceive the quality of a product as they attach greater value to consumption experiences, even while looking to make healthier choices when it comes to the food and drinks they buy. This trend has highlighted the need for brands to diversify flavour and texture attributes to create indulgent experiences while ensuring products meet the health quotient, said a report by GlobalData. https://lnkd.in/dSNT58bA