Doing Things’ Post

It’s always a good day to “Have a Day,” but June 28th at Harrison Meadows Country Club in New York was a particularly good one. Serving as the site of our sixth Breezy Open golf tournament, the players and attendees of this sold-out event partied and enjoyed rounds of golf and drinks with the boys of Bob Does Sports. A huge thank you to all of the attendees who brought their enthusiasm and energy to the course and to all of our sponsors, including DraftKings, Callaway, Fireball, Samuel Adams with a mechanical bull can, and Wendy’s with the saucy nugget golf cart. See you at the next one? ⛳️

Ready, set, dink! On June 29th Overheard LA partnered with Truly Hard Seltzer for the first Keep It Light Classic, a pickleball tournament and summer party hosted at Truly LA. With 50 teams across two courts reffed by pickleball coach to the stars Matt Manasse, attendees were treated to branded merch, food, drinks aplenty, and exciting pickleball action. Congrats to the champions! 🏆

“Humor has the power to make a brand connection last.”

We've been doing a lot of things in 2024. It's hard to put the highlights into a sentence or two, so we thought we'd share some in a video. Big thank you to our amazing team, community, customers, and partners.

The magical run continues for the Bob Does Sports boys. Check out Golf Digest's coverage of Robby Berger’s hole in one: https://lnkd.in/eSgfNHdE

“The creators are really building these authentic communities,” said Kantar Chief Media Commercial Lead Nicole Jones. “That authenticity is so much higher than the influencer-led content. Trust is built. Trust for any brand is really important. People are going to believe what is said in that clip. They are going to believe that, they’re more likely to purchase that.” Head over to Forbes and learn more about how creators drive impact for brands with the new study from Doing Things and Kantar: https://lnkd.in/em6NUNb5

What’s the difference between a creator and an influencer? A ton actually, and a new study from Doing Things and Kantar touches on the tremendous impact the former can have on your brand. Read the report here: https://lnkd.in/eEPmrktH

“What is Overheard?” That’s right, Victoria. ✅ Overheard made the jump from America’s major cities and your social feeds all the way to Jeopardy last night!

We're thrilled to announce that Bob Does Sports has won the Most Engaged Community award at the 2024 Digiday Media Awards. ⛳️ This win is a testament to the genuine passion this crew has inspired both on the course with its events and online with their relatable everyman approach to golf and comedy. Thank you to the Bob Does Sports fandom who helped make this possible—this is your award too! 🥇 See all of the winners here: https://lnkd.in/gXkNV9uS