Janire Rodríguez Indias’ Post

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Head of Customer Success and Professional Services at AppFollow

Every app owner aims for improved visibility and increased downloads on app stores, but not everyone has the time/resources to have a well-defined ASO strategy or keep it regularly updated for optimal performance. Thank you Yaroslav Rudnitskiy for sharing your valuable insights on this topic!

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ASO-expert | AppFollow

🚀 Why Long-Term ASO is a Game Changer for Any App 🚀 In the world of mobile apps, everyone is vying for visibility and user engagement. Whether you’re a burgeoning startup or a market leader, one thing is clear: App Store Optimization (ASO) is not just beneficial — it's essential. Here’s why investing in ASO for the long haul is crucial: 1. Sustained Results: Like planting a tree, the benefits of ASO grow over time. It’s not about quick fixes; it’s about building a foundation that continuously yields results. 2. For Everyone: Size doesn’t matter in the realm of ASO. Both small brands and large enterprises can see a significant impact. If organic traffic is a key player in your user acquisition strategy, ASO can help amplify your reach. 3. Case in Point: I’ve had the privilege of collaborating with Hepsiburada (NASDAQ: HEPS), Turkey’s leading e-commerce marketplace. Over two years, we focused on enhancing their search visibility and organic installs. The results? The phenomenal growth in user engagement and retention. 🔗 Link for the full Hepsiburada's Case: https://lnkd.in/eGtKMADb Remember, ASO isn’t just a tactic; it’s a strategic tool that adapts to market changes and user behavior. If you haven’t considered a long-term ASO strategy, now might be the time to start. #ASO #AppStoreOptimization #MobileApps #DigitalMarketing #UserAcquisition

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