Privacy regulation. Cookie deprecation. ID signal loss. It's a complicated time to be working in programmatic with a seriously shifting landscape. Clear Channel UK spoke to 10 industry figures at the coalface of programmatic DOOH about the benefits marketers are seeing in their approach for adding the channel to their digital strategies. From Cookies to Cohorts in Context, a free new report with expert analysis is out now 👇 https://okt.to/lzr4ay
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Congratulations to Derby City Council for being named Bees Needs Champion 2024. 🏆 We collaborated to install the biggest network of Living Roofs in Derby. These ‘Bee Bus Stops’ are topped with wildflower and sedum plants that provide crucial support for pollinating insects.🐝 With 43 Living Roofs already in place and more to come, we’re excited to continue enhancing Derby’s green spaces and supporting our shared vision of a greener, wilder city. 🌸 Interested in how the council is using green infrastructure to meet its sustainability goals? Find out how, here: https://okt.to/jY5k34 #Derby #PlatformForGood #BeesNeedsWeek
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It's official!👀 Essex County Council joins Clear Channel UK's portfolio of partners as they join forces to transform bus shelters across the county! This 10-year contract will bring significant upgrades, including new shelter features like motion sensor lighting, accessible spaces, and digital information screens.🙌 By enhancing Essex’s bus shelter network, they're creating a shelter network fit for the future that supports sustainable travel choices backed by valuable advertising solutions.🚌✨ https://okt.to/KlG4Sb #PlatformForGood #EssexCountyCouncil #BusShelters #Community #Infrastructure #Procurement #Utility #PublicServices
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At Clear Channel UK, we’re big believers that the best creatives designed and brought to life in OOH are simple, striking, sensible and succinct. Check out the first edition of the brand new newsletter: Powerful Posters, and uncover the campaigns mastering creativity in outdoor advertising.💡 https://lnkd.in/eVFdWwUh #Newsletter #PlatformForBrands #PowerfulPosters #OOH
Powerful Posters #1
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Clear Channel UK Revive continues… and this time we’re in BRIGHTON! 🌟 We’re currently working on a bus shelter at the bottom of Marine Parade opposite the Sealife centre, adding fresh new paint, doors, and plants, minimising environmental impact by avoiding the use of virgin materials, reducing waste, and recycling wherever we can! For a fraction of the cost of a new shelter, this a sustainable choice for the community, the planet and also allows more to be reinvested back into the local community. 🌍💚 #Brighton #Sustainability #Platformforgood #BusShelter #LocalCommunity #Community
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Looking for the latest insights or just curious to explore something new in Out of Home advertising? 🤔 Clear Channel UK packed their new platform, The Insight Store, with our top-notch research & insights, all easily accessible in one spot. Ready to nab some gems? 💎 Get started by clicking the link below: 👇 https://okt.to/Jw2CbG #Insight #PlatformForBrands
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It’s coming (out of) home!🏴 With England's last minute victory over the Netherlands securing their spot in Sundays final, the excitement is building up! 🎉 Supporting them every step of the way, brands have been taking their OOH game to the next level throughout the EURO’s!⚽🔥 Don't miss the latest campaigns lighting up Clear Channel UK's roadside formats, designed to inspire and captivate sporting audiences. Dive into the latest sporting campaigns below! 👇 #OOH #DOOH #PlatformForBrands #Euros
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Ready to grab some gems and be the envy of the office? 💎 For Marketers, researchers, planners and creatives, brilliant insights are the foundations on which great advertising campaigns are built. But finding them can be tricky, even for the most cunning of media minds… 🔎 Enter The Insight Store by Clear Channel UK - your new go-to destination for the latest thinking in Out of Home! They've packed their new platform with top-notch research & insights and made them all easily accessible in one spot. 📍 So, if you’re chasing down the latest consumer behaviour, looking to nab some category case studies, or just curious to explore something new in Out of Home, you'll find exactly what you need. Get started by clicking the link below 👇 https://okt.to/OI9G1i #PlatformForBrands #Insight #OOH
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Clear Channel UK presents... Wanna Take This Outside?👀 Not long left to sign up!⏳ In this webinar, Research & Insight Director Lindsay Rapacchi shares his insight on how brands can get more out of mental availability and why having Out of Home in your corner is the key to success to winning the fight for a category entry point. Sign up now👇 https://okt.to/h9oRN3 #Webinar #CategoryEntryPoints #PlatformForBrands
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Sport for thought? ⚽💭 Brands took to Clear Channel UK's roadside and retail networks to advertise around key sporting occasions to promote important causes and make a real-world impact. Swipe and take a look at these great campaigns!✨ #OOH #DOOH #PlatformForBrands
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This Pride season, the Queer Channel Crew (ERG) at Clear Channel UK partnered with McCann London to support 'Queering the Map' across Clear Channel Europe. ✨ By transforming real stories from the Queering the Map platform into unique URL domains, they turned lived experiences into campaign headlines... clever right?😉 From the raw and emotional to the funny and relatable, these URLs redirected users to the original pins on the platform, creating a powerful connection to local pride events. This marked their third creative collaboration, following impactful partnerships like '16th Century Life Expectancy' for UK Black Pride and 'Fabruary' for LGBTQIA+ History Month! 🙌 https://okt.to/ZVRUEO Happy Pride Everyone! 🌈 #Pride2024
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