We're teeing off in style today! 🏌♀️ ⛳ Our recent Fortnite Fan Experience for Ally and the United States Golf Association (USGA) has been featured by AdExchanger! The '𝐓𝐞𝐞 𝐓𝐢𝐦𝐞 𝐒𝐩𝐞𝐞𝐝𝐫𝐮𝐧' is the latest gaming experience brought to life by SuperAwesome in collaboration with Ally. The game celebrates Ally's recent partnership with the USGA and challenges players to complete the course in the fastest time possible as they navigate speed boost, giant yetis and traverse changing weather conditions ❄ Our President and CSO, Nicholas Walters, spoke to Anthony Vargas at AdExchanger alongside Beth Woodruff, Senior Director of Brand Strategy, Integrations, Gaming and Innovation at Ally, to discuss the innovative strategy behind the activation and unpack how gaming is becoming an increasingly important way for brands to meet their audience where they are. Check out the article below, and if you'd like to learn more about creating impactful activations in-game, get in touch! 👇 https://lnkd.in/e3NNsiYX #SuperAwesome #Ally #USGA #Fortnite
Very cool!
UK Brand Partnerships Director
2wSo cool. Well done guys!