Treasury Wine Estates’ Post

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We are proud to announce the U.S. launch of 19 Crimes’ second wine collaboration with entertainment icon Snoop Dogg. Introducing Snoop Cali Rosé – a blend of grenache and zinfandel, this wine breaks the rules of typical rosé culture with a touch of California behaviour and Snoop’s iconic West Coast style. Snoop said, “We did it big with 19 Crimes Cali Red, so you know we had to do it again – and this time, I was thinking pink. I can’t wait for everyone to sip on my Snoop Cali Rosé and I hope when you open a bottle of this wine you take a little mind trip to my Cali home. This is how we Rosé the Snoop Dogg way!” 19 Crimes Snoop Cali Rosé is currently available at retailers across the U.S. To learn more, visit 19crimes.com. #19Crimes #CaliRose #ThisisHowWeRose

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Katrina Drebit

Social Media Manager | Content Creator | Digital Marketer

3y

I am going to love this!

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Hope he could come up a song for his wine (professional manner)

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Laura Bailey

Senior Client Service Manager at Service Innovation Group

3y
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Funky brands can recruit young consumers to wine. Should be on our shores...

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Lana Budlender

Marketing Communications Specialist

3y

Brilliant concept and very well executed!!

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Angela Aiello

Award-Winning Industry Leader • Experienced Educator • Strategic Marketing + Promotions Executive

3y

Can't wait to try it! Will it come to canada

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Nyomi Tordoff

Account Manager at Saica Group

3y
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Ian Thom

Sales Executive at Mitchelton Wines Pty Ltd

3y

?

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