Loom’s Post

The single MOST-USED tool I use EVERY SINGLE DAY as a marketing agency owner? Loom. No questions asked. Not even a competition. I make 30-second Looms. I make 15-minute Looms. I make Looms for my team. I make Looms for my clients. I use Loom to record SOPs as a means of scaling. I use Loom to review SEO audits as a means of prospecting. Truth be told — there's not much I *don't* use Loom for. At Carter House Copy, we're fully and forever remote — but that doesn't mean we're "meeting happy." In fact, we're big (like really big) into asynchronous communication because... 👉🏽 Our team works on a true flexible schedule. Some of us work 9 AM - 1 PM and then again from 8 PM - 10 PM. Some of us work from 9 AM - 5 PM. Some of us work in EST, some of us work in CST. Point is — our schedules are all over the place. But with Loom, it doesn't matter. 👉🏽 Our team *wildly* cares about efficiency. If it can be a 30-second Loom, it doesn't need to be a 30-minute call. It's not that we don't like talking in real-time or hopping on a Zoom — but it's just that most times, we don't actually *need* to. Loom. Man. It's changed everything for us. What's your "can't live without" tool?

Watching my own Looms after they edit out all my filler words and make me sound smarter.