World Media Group’s Post

Ebru Ozguc, Global Head of Brand & Reputation, Vodafone Business, talks about what she looks for when choosing a media partner. The clip is part of a wider discussion with Natasha Byrne, Managing Partner at UM Worldwide on the subject of Content and Context. If you missed it in Cannes, you can watch the full discussion, chaired by Jamie Credland in partnership with Washington Post Advertising, here: https://lnkd.in/ejTXyDi6 #Content #Context #TrustedJournalism

We're delighted to have Emilie Errante, Head of Sales at Forbes, as one of our judges for this year's World Media Awards. We're lucky enough to have some of the most talented people in the industry on our jury, from a mix of brands, agencies and media owners. Do you have an international content-driven campaign that you're proud of? To find out how to enter and to see the full 2024 jury, head to: https://lnkd.in/dy2dCHY #Awards #ContentMarketing #InternationalAdvertising

We were delighted to be joined by Paul Royall Executive News Editor, BBC News Channel, at the WMG’s Brand Advisory Board yesterday. Paul shared some fascinating insights into what’s been going on behind the scenes in the run up to today’s UK election. Paul talked about the key milestones throughout the campaign, from the surprise election announcement, to what to look out for tonight as votes start to roll in. He discussed Labour’s “Ming vase strategy" and outlined some of the challenges facing Keir Starmer if, as predicted, Labour is victorious. You can read the highlights from Jamie Credland’s conversation with Paul here: https://lnkd.in/en6eqiUp #TrustedJournalism #ElectionDay #Newsrooms Samantha Adams, Andy Hall, Rupert Turnbull, Belinda Barker, Alison Harbert, Saif Faizullah, Daniela Stawinoga-Carrington, Rolant Glyn, Emma Winchurch-Beale, Matteo Atti, Rosanna Cubelli, Mark Rose, Ebru Ozguc, Chris O'Neill, Beatrice Boue, Jamila Saidi, Alison Howard, Khaled AlShehhi, Tom Sutton, Stelios Tourikis, Navin Rammohan, Ralf Gehrig

Great to get together with so many of our Brand Advisory Board yesterday for a productive session in London. Thank you to Navin Rammohan at Infosys for hosting us, and to Ralf Gehrig at WongDoody for sharing some brilliant examples of how they are using generative AI to create high-quality marketing collateral at scale. Rupert Turnbull, Samantha Adams, Belinda Barker, Alison Harbert, Saif Faizullah, Daniela Stawinoga-Carrington, Rolant Glyn, Emma Winchurch-Beale, Matteo Atti, Rosanna Cubelli, Mark Rose, Ebru Ozguc, Chris O'Neill, Beatrice Boue, Jamila Saidi, Jamie Credland, Alison Howard Khaled AlShehhi, Tom Sutton, Stelios Tourikis #InternationalAdvertising #BrandMarketing #GenerativeAI