In May 2023, the average monthly cost-per-click (CPC) in Google Ads search advertising in the United Kingdom stood at 1.22 U.S. dollars and was the highest among the 38 countries presented in the data set. Among countries from Central and Eastern Europe, Albania recorded the highest CPC with 65 U.S. cents.
Average cost-per-click (CPC) in Google Ads search advertising in selected countries in Europe in May 2023
(in U.S. dollars)
Characteristic
Cost in U.S. dollars
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Semrush. (May 31, 2023). Average cost-per-click (CPC) in Google Ads search advertising in selected countries in Europe in May 2023 (in U.S. dollars) [Graph]. In Statista. Retrieved July 20, 2024, from https://www.statista.com/statistics/1262497/search-advertising-cpc-europe/
Semrush. "Average cost-per-click (CPC) in Google Ads search advertising in selected countries in Europe in May 2023 (in U.S. dollars)." Chart. May 31, 2023. Statista. Accessed July 20, 2024. https://www.statista.com/statistics/1262497/search-advertising-cpc-europe/
Semrush. (2023). Average cost-per-click (CPC) in Google Ads search advertising in selected countries in Europe in May 2023 (in U.S. dollars). Statista. Statista Inc.. Accessed: July 20, 2024. https://www.statista.com/statistics/1262497/search-advertising-cpc-europe/
Semrush. "Average Cost-per-click (Cpc) in Google Ads Search Advertising in Selected Countries in Europe in May 2023 (in U.S. Dollars)." Statista, Statista Inc., 31 May 2023, https://www.statista.com/statistics/1262497/search-advertising-cpc-europe/
Semrush, Average cost-per-click (CPC) in Google Ads search advertising in selected countries in Europe in May 2023 (in U.S. dollars) Statista, https://www.statista.com/statistics/1262497/search-advertising-cpc-europe/ (last visited July 20, 2024)
Average cost-per-click (CPC) in Google Ads search advertising in selected countries in Europe in May 2023 (in U.S. dollars) [Graph], Semrush, May 31, 2023. [Online]. Available: https://www.statista.com/statistics/1262497/search-advertising-cpc-europe/