According to a 2022 survey, consumers in Brazil, Mexico, and Colombia were more prone to remember amusing ads. In Colombia, 95 percent of respondents mentioned being more likely to recall ads that were entertaining.
Share of consumers more prone to remember amusing ads in selected countries in Latin America in 2022
Characteristic
Share of respondents
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
The research surveyed 12,000 consumers and business leaders in 14 countries, including Brazil, Mexico, and Colombia. The source does not provide an exact date of survey.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
AMI. (February 2, 2023). Share of consumers more prone to remember amusing ads in selected countries in Latin America in 2022 [Graph]. In Statista. Retrieved July 20, 2024, from https://www.statista.com/statistics/1388328/acceptability-entertaining-ads-latin-america/
AMI. "Share of consumers more prone to remember amusing ads in selected countries in Latin America in 2022." Chart. February 2, 2023. Statista. Accessed July 20, 2024. https://www.statista.com/statistics/1388328/acceptability-entertaining-ads-latin-america/
AMI. (2023). Share of consumers more prone to remember amusing ads in selected countries in Latin America in 2022. Statista. Statista Inc.. Accessed: July 20, 2024. https://www.statista.com/statistics/1388328/acceptability-entertaining-ads-latin-america/
AMI. "Share of Consumers More Prone to Remember Amusing Ads in Selected Countries in Latin America in 2022." Statista, Statista Inc., 2 Feb 2023, https://www.statista.com/statistics/1388328/acceptability-entertaining-ads-latin-america/
AMI, Share of consumers more prone to remember amusing ads in selected countries in Latin America in 2022 Statista, https://www.statista.com/statistics/1388328/acceptability-entertaining-ads-latin-america/ (last visited July 20, 2024)
Share of consumers more prone to remember amusing ads in selected countries in Latin America in 2022 [Graph], AMI, February 2, 2023. [Online]. Available: https://www.statista.com/statistics/1388328/acceptability-entertaining-ads-latin-america/