The Guardian Advertising

Scale. Influence. Integrity.
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Introducing Guardian Europe


For Guardian readers across Europe and those interested in European news and views, our brand new edition brings you the very best independent, progressive journalism from across the continent. Prepare for more news and commentary on politics, the environment, sports and culture that keeps you reading.

The Guardian's Shift happens research


The Guardian's latest research tells a story of hope, resilience and optimism. We are a nation of self-improvers: after a long period of instability and insecurity, we’re taking responsibility for our own happiness: finding joy in the small, everyday moments. Download below to unlock how you can make people’s lives better every day.

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The Guardian's cost of living research


The cost of living crisis is a key concern for UK adults. Download our research and unlock key insights to better understand how consumers are thinking and behaving during these extraordinary times.

The Guardian's purpose advertising research


As a purpose-driven media company - we’re really interested in purpose advertising. We wanted to understand how important purposeful brands were to people more broadly - and whether there was any proof the Guardian’s purpose could help purpose-driven advertising partners - so we commissioned a piece of research with Ipsos MORI to learn more.

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Effectiveness study


Advertising with the Guardian has proven that it is more effective at building brands online than our direct publisher competitor set. We go beyond standard metrics like click through rates and viewability and can demonstrate consistent proof in building brands online.

Sustainable advertising


Working with the Guardian means you can be sure your ad will get noticed, be effective, be compliant - and also be socially and environmentally responsible. Click the button below to learn more about our commitment to sustainability.

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Advertise with the Guardian

Reach out to our advertising specialists to learn more about how we can build your brand on the Guardian.