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Fanola “No Yellow Color” 10 ICE Blonde Platinum ICE, Colouring Cream, 100 ml

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£7.17 with 11 percent savings £7.17 per ml
Was: £8.10

The was price is the median selling price paid by customers for a product on Amazon.co.uk (excluding promotional prices). For Amazon Fresh offers, the price is calculated as the median price offered locally for at least seven days of the last 90 days (excluding promotional prices).
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Purchase options and add-ons

Colour Ivory-coloured
Package information Tube
Product benefits Flawless
Brand Fanola
Item form Lotion
Hair type normal
Number of items 1
Unit count 100.0 millilitre
Material feature Paraphenylenediamine frei
Material Type Free Paraphenylenediamine Free

About this item

  • Professional line of exclusive technical products for blonde hair, bleached and lightened to achieve a pure, absolute and flawless blonde

Additional details

Made in Italy
Shop products that have been wholly produced or have undergone their last substantial transformation in Italy. Discover more about “Made in Italy”, a label synonymous throughout the world with refined materials, attention to detail, and creativity.

Made in Italy
This product was wholly produced or has undergone its last substantial transformation in Italy. Discover Made in Italy. Learn more

Frequently bought together

This item: Fanola “No Yellow Color” 10 ICE Blonde Platinum ICE, Colouring Cream, 100 ml
£7.17 (£7.17/100 ml)
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£6.66 (£2.22/100 ml)
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£3.99 (£3.99/count)
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Customer reviews

4.1 out of 5 stars
4.1 out of 5
2,235 global ratings
You need to know how to actually use this first
5 out of 5 stars
You need to know how to actually use this first
Clearly many people view the colour sheet provided as a list of colour options you will get no matter what colour you start with, no matter which developer you use. That's not how it works. You first need to know what level (darkness) your hair is, the colour required by each toner for it to work, and then the strength developer (a chart is provided in the instruction sheet).Many people here have put random toners on their hair which will not work and was not meant to work for them, YOUR HAIR MUST BE THE RIGHT LEVEL TO START. If you put a dark toner on very light hair, expect to dye your hair the colour of the toner, which likely won't match the result as these work through colour correction (ie purple and yellow makes white, purple and nearly white makes purple, same with the blue toners for orange hair, dont put it on hair that isnt orange!). If you put a toner meant for very light results on a darker blonde base or even brunette, expect to see orange results or maybe even no results, some of these toners will have no result unless you have a pale yellow base.Toning your hair isn't like dying your hair, you need to understand the colour correction you're doing before choosing what toner to get, you also need to have already lightened your hair to know if you're going to end up orange, yellow or pale yellow before buying one.I had incredibly pale yellow hair and wanted white, so I used a superlightener which does not contain colour so would not accidentally dye my hair, but does have anti yellow properties to help me achieve white. I chose ML.00 and got exactly the colour it says. This lightener would not have worked on hair that is brighter yellow (maybe with a strong developer) as well and probably not at all on orange hair.This product does work, if you know how to use it and pick the right one with the right developer.
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Top reviews from United Kingdom

Reviewed in the United Kingdom on 1 July 2024
Colour Name: 9 ICE Very Light BlondeSize Name: 1 count (Pack of 1)Verified Purchase
I had recently bleached my hair and could not get the yellow tones out, tried different toners and nothing worked, had this on my head for 5 minutes and could already see a difference, my hair is now a light silver/white colour with no more yellow, great product
2 people found this helpful
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Reviewed in the United Kingdom on 23 December 2023
Colour Name: ML00Size Name: 100 ml (Pack of 1)Verified Purchase
Clearly many people view the colour sheet provided as a list of colour options you will get no matter what colour you start with, no matter which developer you use. That's not how it works. You first need to know what level (darkness) your hair is, the colour required by each toner for it to work, and then the strength developer (a chart is provided in the instruction sheet).

Many people here have put random toners on their hair which will not work and was not meant to work for them, YOUR HAIR MUST BE THE RIGHT LEVEL TO START. If you put a dark toner on very light hair, expect to dye your hair the colour of the toner, which likely won't match the result as these work through colour correction (ie purple and yellow makes white, purple and nearly white makes purple, same with the blue toners for orange hair, dont put it on hair that isnt orange!). If you put a toner meant for very light results on a darker blonde base or even brunette, expect to see orange results or maybe even no results, some of these toners will have no result unless you have a pale yellow base.

Toning your hair isn't like dying your hair, you need to understand the colour correction you're doing before choosing what toner to get, you also need to have already lightened your hair to know if you're going to end up orange, yellow or pale yellow before buying one.

I had incredibly pale yellow hair and wanted white, so I used a superlightener which does not contain colour so would not accidentally dye my hair, but does have anti yellow properties to help me achieve white. I chose ML.00 and got exactly the colour it says. This lightener would not have worked on hair that is brighter yellow (maybe with a strong developer) as well and probably not at all on orange hair.

This product does work, if you know how to use it and pick the right one with the right developer.
Customer image
5.0 out of 5 stars You need to know how to actually use this first
Reviewed in the United Kingdom on 23 December 2023
Clearly many people view the colour sheet provided as a list of colour options you will get no matter what colour you start with, no matter which developer you use. That's not how it works. You first need to know what level (darkness) your hair is, the colour required by each toner for it to work, and then the strength developer (a chart is provided in the instruction sheet).

Many people here have put random toners on their hair which will not work and was not meant to work for them, YOUR HAIR MUST BE THE RIGHT LEVEL TO START. If you put a dark toner on very light hair, expect to dye your hair the colour of the toner, which likely won't match the result as these work through colour correction (ie purple and yellow makes white, purple and nearly white makes purple, same with the blue toners for orange hair, dont put it on hair that isnt orange!). If you put a toner meant for very light results on a darker blonde base or even brunette, expect to see orange results or maybe even no results, some of these toners will have no result unless you have a pale yellow base.

Toning your hair isn't like dying your hair, you need to understand the colour correction you're doing before choosing what toner to get, you also need to have already lightened your hair to know if you're going to end up orange, yellow or pale yellow before buying one.

I had incredibly pale yellow hair and wanted white, so I used a superlightener which does not contain colour so would not accidentally dye my hair, but does have anti yellow properties to help me achieve white. I chose ML.00 and got exactly the colour it says. This lightener would not have worked on hair that is brighter yellow (maybe with a strong developer) as well and probably not at all on orange hair.

This product does work, if you know how to use it and pick the right one with the right developer.
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Customer image
63 people found this helpful
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Reviewed in the United Kingdom on 29 June 2024
Colour Name: VioletSize Name: 1 count (Pack of 1)Verified Purchase
I bought this to tone my daughter’s hair after lighting and after leaving it on for literally 2 minutes her hair went deep purple. It stained my floor, furniture, I even had stained finger nails from just washing the bowl. She is devastated, we have tried all the tips on Google how to remove it and it will not budge! I don’t know what is in this product but it ain’t a toner!! Do not buy!!!
Reviewed in the United Kingdom on 27 May 2024
Colour Name: 9 ICE Very Light BlondeSize Name: 1 count (Pack of 1)Verified Purchase
This toner is incredible. Really evened out my hot roots post bleach. Was very purple/grey post application but one wash later its super icy blonde - exactly what I wanted.
3 people found this helpful
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Reviewed in the United Kingdom on 30 May 2024
Colour Name: Ivory-colouredSize Name: 100 ml (Pack of 1)Verified Purchase
Toned done my ginger hair
Reviewed in the United Kingdom on 8 July 2024
Colour Name: BlueSize Name: 100 ml (Pack of 1)Verified Purchase
I recommend doing a lot of research before buying this. If you understand hair colour levels and colour correction and different developer strengths, then I imagine this product works very well. Also get on the Internet for instructions unless you're multi lingual because the instructions on the box are not English. I unfortunately did not do enough research on the product and it had no effect on level 8 hair. (Hust google hair colour charts to see what level blonde you are) do unfortunately didn't remove my brassy tones. This product is for people who know what they're doing, not just DIY hair people who don't really have clue about colour correction.
Reviewed in the United Kingdom on 4 March 2024
Colour Name: Ivory-colouredSize Name: 100 ml (Pack of 1)Verified Purchase
It definitely took the yellow out of my bleached hair but also seemed to make my hair darker, which is the opposite of what I was trying to achieve.
Reviewed in the United Kingdom on 28 April 2024
Colour Name: AshSize Name: 500 ml (Pack of 1)Verified Purchase
Use with 10% and you’re good to go! I only used half a tube and apply it every few weeks to freshen up. It’s made my colour so much nicer. I only leave on for 20 mins but I’m tempted to leave on for 30 to really see it go more ash. Will try this next time! Love it
Customer image
5.0 out of 5 stars Best toner ever for blondes
Reviewed in the United Kingdom on 28 April 2024
Use with 10% and you’re good to go! I only used half a tube and apply it every few weeks to freshen up. It’s made my colour so much nicer. I only leave on for 20 mins but I’m tempted to leave on for 30 to really see it go more ash. Will try this next time! Love it
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Customer image
5 people found this helpful
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Top reviews from other countries

Daniel Thom
5.0 out of 5 stars Does an excellent job lightening from level 6/7 upto level 9/10.
Reviewed in the United States on 30 March 2023
Colour Name: ML00Size Name: 100 ml (Pack of 1)Verified Purchase
You use/employ like a hair bleach product. Application time is somewhat longer but with less scalp irritation, and with a neutral (reducing brassiness) tonal character. Doesn’t have quite as strong a color lifting power as bleach, but for its range, gotta love that it keeps the reddish/brassy tones to a minimum almost zero. Does have ammonia, but also has conditioners to support hair integrity.
One person found this helpful
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Daniel Thom
5.0 out of 5 stars Color as expected - sandy blond;
Reviewed in the United States on 22 March 2023
Colour Name: 8 ICE Light Ice BlondeSize Name: 100 g (Pack of 1)Verified Purchase
Color as expected - sandy blond; reasonable odor ( all good colorants have a smell). Color takes reasonably - 15-20min.
One person found this helpful
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MsPsylocke
5.0 out of 5 stars My Favorite of the 3 Toners
Reviewed in the United States on 14 September 2022
Colour Name: AshSize Name: 500 ml (Pack of 1)Verified Purchase
I also use T.021 but use T.11 the most. I like my hair super ashy to silver tones. For my mom I like to mix the 2 as she's light ash brown but I highlight her hair. So the 2 toners I use more t.021 than t.11 but that tones her highlights beautifully.

For me I lighten to pale yellow to white than tone with the T.11. This give me the ashy/silvery look I love. This lasts very long and I use the Fanola purple shampoo+ mask for upkeep. I love how much you get for the price. I have long thick hair. So this is great to have enough dye in one tube as colour is so expensive.

I recommend this if your hair is lightened enough or if you're toning highlights. You get a lot for the $ , it smells lovely, leaves my hair soft and shiny, and tones evenly. Love it.
9 people found this helpful
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Eleonora
5.0 out of 5 stars Fa bene il suo lavoro
Reviewed in Italy on 11 July 2024
Colour Name: S 1202 anti-yellow superlightenerSize Name: 100 ml (Pack of 1)Verified Purchase
Io l'ho utilizzata per spegnere delle schiariture arancioni, ho aggiunto ossigeno a 40 volumi. Ha fatto bene il suo lavoro,anche i capelli non ne hanno risentito ulteriormente (premetto che erano stati ridotti da una parrucchiera a paglia) sicuramente ripetuto il tutto più avanti coprirà ancora di più lo scempio.
One person found this helpful
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Maryam
5.0 out of 5 stars Gut
Reviewed in Germany on 5 July 2024
Colour Name: BlueSize Name: 100 ml (Pack of 1)Verified Purchase
Sehr gut, wenn Man seine Haare auffrischen will