Pride Live – a leading social advocacy and community engagement organization for the LGBTQIA+ community – today announced a multi-year partnership with Comcast NBCUniversal in support of the…

NBCUniversal is the official content partner for Pride Live and the SNMVC, documenting the road to the Visitor Center’s grand opening and live streaming the event. The company’s platforms will publish stories, air segments, and create content that profiles the people and organizations who have supported the opening, as well as firsthand accounts and other historical and timely stories about…

Comcast NBCUniversal’s partnership with Pride Live is part of Project Up, the company’s comprehensive initiative to advance digital equity and help build a future of unlimited possibilities. Backed by a…

Your Daily Olympic Recap on Peacock

Peacock is harnessing A.I. technology to present “Your Daily Olympic Recap on Peacock,” a first-of-its-kind, personalized experience complementing NBCUniversal’s comprehensive coverage of the Olympic Games Paris 2024. In collaboration with Emmy Award-winning, Hall of Fame announcer Al Michaels and powered by…

Primetime in Paris on NBC and Peacock

NBCUniversal is re-imagining its Olympic primetime coverage for the Olympic Games Paris 2024 and renaming its signature show, Primetime in Paris, which will deliver enhanced storytelling and bring viewers closer to the Olympics than ever before every single night on NBC and Peacock.

Mike Tirico will…

Primetime in Paris will also feature a revamped graphic treatment and imagery in and around Paris, showcasing the beauty of the City of Light from a more up-close-and-personal level for the audience at home.

The reimagined primetime show will follow NBCU’s most extensive daytime coverage for a European Olympic Games. Every day, NBC and Peacock will provide Olympic fans with at…

NBCUniversal’s coverage of the Olympic Games Paris 2024 will be accessible to more viewers of all abilities than ever before, providing the excitement of the Olympic and Paralympic Games with enhanced closed captioning, extended audio description, and improved digital content accessibility.

Closed captioning, which provides text of the coverage audio for viewers who are Deaf or hard of…

All of this audio description and closed captioning will be available to Comcast Xfinity customers who experience the Games on the Xfinity X1 platform, including on the live Olympic Games coverage delivered in 4K, on Xfinity Stream, and on Xfinity Flex.

“For over a decade, Comcast has been committed to making the moments that matter accessible to everyone, and NBCUniversal…

The Creative Impact Lab harnesses NBCUniversal’s storytelling expertise to give back to the communities where we live and work. The Lab provides grants to nonprofit creative agencies who employ apprentices from underrepresented communities. The agencies are commissioned to produce much-needed marketing assets for nonprofit organizations, who become “clients'' of the Lab. Throughout the process…

Throughout the day, attendees also engaged in creative brainstorming activities and collaborative discussions that helped foster tighter relationships between all stakeholders of the Lab. The day culminated in a project working session where attendees were able to apply the learnings from the day’s programming.

“You cannot underestimate the value of in-person connections and stepping…