In the battle for voters’ hearts and minds, Gordon Brown’s strategists face a dilemma: how much of the Prime Minister’s soul is it good to glimpse, and how much is too much to bear?
Mr Brown is an unusual politician in that, as an instinctive introvert, his heart is not always apparent on his sleeve. He made an exception for St Valentine’s Day. But aides are now discussing whether the chat with Piers Morgan should be the exception or, in the run-up to polling day, the new rule.
Some believe that Mr Brown has nothing to lose and that, after years of being told he is too uptight to win an election, it is time he loosened up. Such advocates envisage encounters with war widows,