Andy Murray’s management team are finalising a new sponsorship deal for him that will involve Judy, his mother, and Jamie, his brother, and will focus on their shared desire to spread the tennis gospel to Britain’s youth.
It is understood that, although Highland Spring will not be renewing its four-year association with the British No 1, a new arrangement with Royal Bank of Scotland (RBS) will seek to broaden Murray’s appeal to those who would want to follow in his considerable footsteps.
Talks are also being held with several “global brands” across various sectors, with final details expected to be announced within the next two months. The different style of sponsorship deals sought for Murray by 19 Entertainment will be designed to plug into his