Designed to protect your privacy |
Amazon designs Alexa and Echo devices with multiple layers of privacy and security—from built-in protection to controls and features you can see, hear and touch.
Microphone Off buttons,
camera covers and light
indicators.
Review your Alexa voice history
and decide what you want saved
and how it will be used.
Ask Alexa to delete voice
recordings, adjust settings or
explain what was heard.
We believe in transparency when it comes to your data. Whether you’re interested in the basics or want to dive a little deeper, here are some topics to help you learn more about Alexa and your privacy. |
On device |
Controls you can see, hear and touch |
Echo smart speakers are built with: |
Microphone Off buttons to disconnect the microphones.
Explore microphone controls.
|
In app & online
Personalise your Alexa Privacy Settings |
You can view and update your settings in the Alexa app or at Alexa Privacy Settings at any time. |
View, hear and delete your voice recordings.
|
Ask Alexa |
Access privacy controls and features by asking Alexa |
For when you don't want to reach for your phone or pull out your laptop: |
“Alexa, what are my privacy settings?“ will tell you how long your voice recordings are saved and whether they can be used to help improve Alexa.
|
Listening |
When you have a request for Alexa, you first need to say your chosen wake word, which by default is “Alexa.” Only after your Echo device detects the wake word is Alexa listening to your requests. But how does that actually work?
Learn how your device can detect the wake word without hearing your conversations.
Data use
Creating a more personalised
|
Your interactions with Alexa are used to help make Alexa more accurate and useful over time—for you and for others. But what does that actually mean? |
Personalising your experience. Your voice recordings help Alexa learn your voice and your preferences so your interactions are more accurate and convenient. Learn how personalisation works.
Building a more inclusive Alexa. Requests from a diverse range of customers help Alexa understand everyone better—people with all kinds of speech patterns, accents and dialects. Learn how data fosters inclusion. |
Security
Layers of security |
Amazon has hundreds of employees dedicated to designing secure products. Let’s take a closer look at the layers of security that are at work behind the scenes.
Alexa and Echo devices have been used and loved by millions of customers since 2014, but that's a blink of an eye compared to computers and smart phones. With new technology often comes misperceptions.
Let's take a look at some of the most popular ones and separate fact from fiction.
How Alexa works |
The moment your device detects the wake word, your voice request goes on a brief but eventful adventure, all while protecting your privacy. Let's follow a single request as it travels from your lips to Amazon's secure cloud.
Privacy by design |
Privacy from A to Z |
Learn how your privacy is protected across
Alexa features and other Amazon devices and
services that include Alexa.