Stage 2 Capital

**2024 Catalyst Curriculum Guide Now Available!** 👇 Application deadline: July 12 (next Friday!) Explore Our New Curriculum Guide: Dive into the topics you'll master and the expert instructors you'll learn from. Check it out below. What's Stage 2 Capital Catalyst? It's our 12-week go-to-market accelerator program, designed to help founders build the foundation of their revenue engines using our Science of Scaling methodology. We provide 1:1, hands-on guidance to execute GTM strategies in our founders’ current context. Interested or know someone who might be? ➡ Share this post with your network. Ready to apply? Visit: https://lnkd.in/ggzmVRA2

Impressive lineup here! Excited to see our own Sakib Dadi, Stage 2 Capital Partner, joining this event.

📬 Dear Stage 2: It's July. We're back from the 4th and facing those slow summer months. Hit ~80% of H1 plan and now it's "make it up" time in H2. How do other companies handle this? This week we're tackling an all-too-common issue. It's mid-year and the clock's ticking toward Q4 and you're behind on sales. If you need to make a shift, now's the time. But how? Key takeaways: 1️⃣ Deep dive into H1 performance. Why did we fall short? Market issues? Process hiccups? ��� 2️⃣ Reality check time. Are our H2 goals actually doable? Time to adjust if needed. 3️⃣ Talk it out. Your team's feeling the heat. Be open about plans and keep 'em in the loop. 🗣️ 4️⃣ Mix it up. Maybe shuffle resources or boost skills where needed. 🔄 5️⃣ Stay positive. Adjusting isn't failing - it's smart strategy. You got this! Read the full article: https://lnkd.in/gABz5x2f

🎙️New podcast alert: Mark Roberge joins Harry Stebbings this week to discuss his biggest lessons learned when it comes to scaling. Don’t miss this one. 💡📈

🚨 Last Call! 🚨 The Catalyst program is closing applications TONIGHT! Don't miss this opportunity to supercharge your startup's growth: 🎯 1:1 coaching with GTM experts from Salesforce, Atlassian, Snowflake, and more 🎓 Learn from successful Catalyst alumni 🚀 Master GTM strategies 🎭 Showcase at our exclusive Demo Day 💰 Secure $200K funding Apply today! https://lnkd.in/ggzmVRA2

🚨 🚨 Alert! Alert! Only 24 hours left to apply to be a part of the 2024 cohort of the Stage 2 Capital Catalyst program!! The deadline is Friday, July 12!! 🚨 🚨 If you (or a portco you work with) are beginning to sign your first few customers and looking to scale your GTM team and process, then Catalyst is probably a fit for you. In case that wasn't enough, you get $200K! 🤑 The application takes <10mins. Apply here: https://lnkd.in/eqTsPrMW And if you're still not convinced (but how could you not be?!) - check out this year's curriculum below.

Congratulations to nodaFi, a 2023 Catalyst program alum, on raising $3.5M in seed funding! 🎉 Nodafi is changing the way companies manage facility operations with their AI-powered platform, aiming to become the 'Salesforce for facility management'. 🚨 Reminder: Applications for the 2024 Catalyst program close tomorrow (Friday)! Don't miss your chance to be part of the next cohort of startups. Read the full article about Nodafi here: https://lnkd.in/gtwzvTsC 👀Pssst… are you a job seeker? Nodafi has several open roles! https://lnkd.in/gdzQMPtP

Are you investing enough in coaching your sales team? 🤔 Research shows reps who get 3+ hours of coaching per month exceed quota by 7%, while those with less than 2 hours miss by 10%. Yet coaching often falls to the bottom of the priority list. (Wow!) In our latest episode, Mark Roberge, Co-Founder & Managing Director of Stage 2 Capital, explores building a world-class sales coaching culture with Jonathan Vassil, CRO of Toast. They discuss: 💪 The power of effective coaching 📊 Performance management systems 🔥 Hiring for work ethic over industry experience 📋 Implementing scorecards and review processes Listen to this week’s episode of the Science of Scaling Podcast:  https://lnkd.in/gApjq7mH What's the most impactful coaching technique you've employed in your sales organization?

Need a top-tier executive to help build your sales team but not ready for a full-time hire? Our latest blog shares some advice on considering a fractional advisor. We had the chance to sit down with Travis Bryant, a seasoned fractional advisor, to get his take on how to get the most out of this important role. This article is part of a two-part series where we explore the relationship between companies and fractional advisors. Part one shares insights from the advisor’s perspective, and part two (coming soon) will feature the CEO’s point of view. 🔍 Highlights from the article: 📝 Identify Your Needs: Start by understanding the specific problems you need to solve and the expertise you lack. A clear self-assessment is crucial. 🎯 Tailored Expertise: Look for advisors who can adapt their approach to fit your unique situation, rather than applying a one-size-fits-all method. 🚀 Match to Your Stage: Choose an advisor whose experience aligns with your company's current stage and challenges. 🤝 Long-Term Partnership: Focus on building a lasting relationship. Proper onboarding and transparency are key to maximizing the value of your advisor. Read the full article: https://lnkd.in/gjCvZfNt #fractionaladvisor #startup #gtm Mandy Cole

New Week, New Opportunities: Did you know that the 2024 Catalyst Program Applications Close THIS Friday? ⌛ https://lnkd.in/ggzmVRA2 Here's what makes Catalyst special: 📈 Backed by over 300+ leading GTM executives 🤝 Access to 1:1 coaching with experts from companies like Salesforce, Atlassian, Snowflake, HubSpot, Databricks and many more 📚 A curriculum tailored to help you navigate the founder journey of scaling and repeatable growth 💰 You’ll receive a $200K investment on a SAFE at your last round valuation with a max cap of $15M post. Don't miss this chance to accelerate your startup's growth. Apply by July 12!